Live Session
The Modern Sales Enablement Engine: How AI Is Replacing the Playbook.
AI adoption in sales has doubled in two years. The teams pulling ahead aren't just buying tools, they're building the knowledge layer that makes AI actually work.
Allie Kaiser
Roz Greenfield
Allie Kaiser & Roz Greenfield
Session Hosts
35 min
Live Session
Calender
Reserve My Seat
Blue Star
Overview

What this session covers

A practical discussion focused on real-world challenges and applied approaches.
March 26, 11am PST

Everyone's Buying AI for Enablement. Almost No One's Getting the Results.

Most AI projects fail and it's usually not the models, but it's what's underneath them. Your product changes weekly. Your docs change quarterly. Critical knowledge lives in Slack threads and people's heads. And every time someone leaves, months of tribal expertise walk out with them.

AI can't fix a broken knowledge layer. But the teams building that layer first? They're seeing 35% higher win rates and reps ramping in half the time.

What We'll Cover in 35 Minutes

  • The AI enablement landscape in 2026: what's working, what's noise, and where the market is actually heading
  • Why most AI enablement tools underperform: and the knowledge infrastructure gap that explains it
  • The capabilities driving real ROI right now: real-time coaching, AI role-play, predictive analytics, and automated content delivery
  • How to make what you already have AI-ready: turning docs, call recordings, and tribal knowledge into a trusted foundation AI can actually use
  • A practical framework for leading AI tool selection: because enablement is increasingly being asked to own this decision

This session is for Enablement, RevOps, Sales Ops, and CS leaders evaluating or implementing AI.

Live Session

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Orange Star
Hosts
The people behind this session
The individuals leading the discussion and sharing their experience and insight.

Allie Kaiser

Head of Business Development, Brainfish

Roz Greenfield

Co-founder and Chief Enablement Officer
Calender
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